Paid Media Strategy That Converts

Freelancer-style support with agency-level strategy. I help businesses fix underperforming ads and build campaigns that convert.

Stop wasting ad spend and start generating real leads — with audits, setup, or full-service management.

Why Work With Me?

With 10+ years of ad experience and certifications from Google and Meta, I specialize in building campaigns that convert. Whether you need a fresh start or just a second opinion, I’m here to make your ads work smarter.

  • 16+ years of agency experience

  • Google & Meta Ads Certified

  • Hands-on campaign management

  • Specialized in lead generation and conversion optimization

Campaign Strategy & Setup

Key Areas I Optimize for Performance

Current Ad Review & Fixes

Website Optimizations

Tracking & Analytics

Ad Account Audit

Paid Advertising Services

Get a deep-dive evaluation of your current Google Ads or Meta Ads setup to uncover hidden inefficiencies, tracking issues, and missed opportunities.

Includes:

  • Review of campaign structure, targeting, keywords/ad sets, and creative

  • Pixel and conversion tracking assessment (GA4, Meta Pixel, CAPI)

  • Actionable list of recommendations

  • PDF report + 30-minute video call walkthrough

Perfect for: businesses who want to validate performance or prep for improvements.

Campaign Set-Up

I’ll build your campaigns from the ground up — then hand them over to your internal team. This allows you to have a expert built campaign strategy and structure that is maintained internally.

Includes:

  • Campaign strategy and buildout for Google Ads and/or Meta Ads

  • Custom audience creation and keyword research

  • Ad copywriting and ad creative development

  • Pixel setup, GA4 event tracking

  • Handoff documentation and recorded training session

Perfect for: teams that want expert setup but prefer to manage ads themselves.

Monthly Ad Management

My monthly ad management retainer handles every detail—from strategy to reporting—so you can focus on running your business.

Includes:

  • Custom campaign strategy & setup tailored to your goals.

  • Accurate tracking (Pixel, GA4, GTM) so every click and lead is measured.

  • Weekly optimization to improve performance and lower cost per lead over time.

  • Clear monthly reports with insights and next-step recommendations.

  • Priority support for new promotions, seasonal campaigns, or creative refreshes.

Perfect for: Businesses who want consistent ad results with zero day-to-day ad management.

From lowering cost per lead to driving high ROI and scaling conversions, here are a few examples of client success.

Proven Results Across Industries

Consistent Lead Flow at $48 CPL

A seasonal campaign generated 48 tracked leads at just $48 each, keeping the client’s pipeline full during peak season while staying within a modest daily budget.

High-ROI Lead Generation at $101 CPL

Google Ads campaigns delivered 16 high-quality leads at $101 each, generating $20,000 in closed business — a 6.7× ROI from just $3,000 invested.

Conversion Growth After Optimization

By restructuring campaigns with refined keywords and smarter budget allocation, conversions surged — producing hundreds of tracked actions from high-intent traffic.

FAQs

  • Google Ads (Search, Display) and Meta (Facebook & Instagram).

  • Most clients see early traction in the first few weeks, with stronger, more consistent results after 60–90 days as campaigns are tested and refined.

  • Both! I offer audits, campaign builds, and monthly retainers.

  • Most campaigns perform well with at least $500/month in ad spend, but I’ll help you decide what’s right.

Let’s Work Together